School is in Session, Take the Pledge Not to Text and Drive on Sept. 19

We’re calling on everyone on September 19 to make a lifelong commitment to never text and drive again by taking the pledge at www.itcanwait.com

More than 100,000 times each year, an automobile crashes and people are injured or die while a driver was texting and driving, according to a statistic from the National Safety Council.  Last week our children started back to school making it a good time to remind one another about driver safety and the dangers of texting and driving.

At AT&T, I’m proud to say we’re doing our utmost to educate the public, especially young drivers, about the dangers of this distraction.

A recent AT&T survey found that 97 percent of teens say they know that texting is dangerous. The survey also found:

  • 75 percent of teens surveyed say that texting while driving is “common” among their friends;
  • Almost all teens (89 percent) expect a reply to a text or email within five minutes or less;
  • And 77 percent of teens report seeing their parents text while driving.

 Together our employees and supporters are urging all Americans to take the pledge to stop texting while driving, and then share their promise with others via Twitter (#itcanwait) and Facebook. The goal is to make texting and driving as unacceptable as drinking and driving. (See video

 Technology can also help with this issue: 89 percent of teens said a phone app to prevent texting & driving – like AT&T DriveModeTM 1 – would be an effective way to get them or their friends to stop texting and driving.

AT&T first began its “It Can Wait” campaign discouraging texting and driving in 2009. The website www.itcanwait.com provides an opportunity to take the don’t text and drive pledge.  It also offers a host of educational resources and information on the issue – including a documentary featuring families impacted by texting and driving accidents that has been viewed more than 3 million times.

Our message is clear “No text is worth dying for”. We plan to spend tens of millions of dollars on the campaign in 2012. You’ll soon start to see an aggressive social media campaign with advertising on Facebook and Twitter, and new TV advertising. We’re working to provide a toolkit of no-texting-while-driving information to every high school in NJ. Over the next few weeks, we’ll be launching an online driving simulator at www.itcanwait.com– so that anyone with access to the Internet can experience the dangers of texting while driving.

We’re calling on everyone on September 19 to make a lifelong commitment to never text and drive again by taking the pledge at www.itcanwait.com. So join us and remember to put the phone down when you get behind the steering wheel.

 Free resources include:


1 Data and text messaging charges may apply for download and app usage. Standard messaging rates apply to auto-reply messages. AT&T DriveMode is free to AT&T customers only. Compatible device required.

This post is contributed by a community member. The views expressed in this blog are those of the author and do not necessarily reflect those of Patch Media Corporation. Everyone is welcome to submit a post to Patch. If you'd like to post a blog, go here to get started.

Bob Czechowicz September 20, 2012 at 08:20 PM
"element" lol
NJarhead September 21, 2012 at 11:17 AM
Sat at a green light this morning behind, yet another, ignorant fool who can't put the dang phone down while they're operating a vehicle. It's irresponsible and dangerous yes, but it's also very inconsiderate and an attribute to, whay I consider, an over-whelming sense of enititlement and self importance; a lack of respect for anyone else, if you will.
Robert McKenna, MIKE September 21, 2012 at 04:20 PM
There could be another story and another topic about cell phone etiquette or lack thereof. What is so important that cell phone users have to disturb others in restaurants with load chatter, or on public transportation, or holding up an entire flight, because some ignorant %$#@# won't get off the cell phone per FAA reg an allow us to take off on our destination? The list goes on ad-nauseum, but it all comes back to entitlement, and when they rear end your car... they look at you like if you were not there, none of this would have happened.
Greta Cuyler September 28, 2012 at 04:00 AM
SPAM comment deleted.
John Jay September 28, 2012 at 09:07 AM
Now that the government can break into your phone through the emergency broadcasting system, it's just a matter of time before they start bombarding us with annoying public service announcements about this subject.


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